The development trend of tea ceremony grade matcha is mainly reflected in the following aspects:
Market demand growth: With the increase of consumers' health awareness, matcha is becoming more and more popular because it is rich in nutrients such as tea polyphenols, amino acids and antioxidants. As a high-end product among matcha, the market demand for tea ceremony grade matcha continues to grow.
Expansion of application fields: Tea ceremony grade matcha is not only suitable for traditional tea ceremony, but also widely used in beverages, baked goods, ice cream, chocolate and other fields. Its delicate powder and rich aroma give it a unique advantage in food processing.
Improvement of quality standards: The national standard "Matcha" (GB/T 34778-2017) divides matcha grades into first and second grades, while the local standard "Guizhou Matcha" (DB52/T 1358-2018) divides it into special grade, first grade and second grade. Tea ceremony grade matcha usually has the characteristics of bright green color, soft and delicate particles, and significant covering fragrance.
Technological innovation and industrial upgrading: In order to improve the quality of tea ceremony-grade matcha, the industry is increasing cooperation with universities and research institutes to conduct key technology research, such as planting standards, processing standards, and new product development. This will help solve technical bottlenecks such as matcha's easy oxidation and difficulty in dispersing in water, and further improve product quality.
Policy support: The country has given strong support to the specialty agricultural products and health food industries in the agricultural industrial structure adjustment, rural revitalization strategy, and Healthy China Action Plan. The matcha industry can enjoy favorable policies such as tax incentives, industrial funds, and technological research and development.
